A study on Online Shopping Behavior among the students Ms. Neha Gupta/Dr. This chapter also provides the purpose of this study. ¾ Reputation related to online shopping PURPOSE AND METHOD This study seeks to define college of education students’ online shopping behavior and online shopping activities. The findings also suggest lack of significant common methods biases across the jury-collected data, third-party data, and agent-collected data. This paper attempted to find out the impact of factors like easy payment, wide variety of products, educational qualification on online shopping . �h(��/H�����|��DT�,x�_~����꺛lF%r�����yh��*�eU�YlR�#b�:6���1? In context to Nepal, time-saving, offers, easy ordering system and information available at the online shopping portal, were the main reasons for the shoppers, to prefer online shopping. �S��E���{�������N�Bϟ� ;~ˡ���,Y~n���� new way of doing business. To ensure the success of online business, it is important for the retailers to understand their targeted customers. Young people have been the majority shoppers online and thus this study finds out the attitude of youth towards online shopping. This study examined the attitude towards online purchasing behavior among university students in Chennai. and so they show different customer behaviors. Data were collected via questionnaire. A conceptual model of online shopping is presented and discussed in light of existing empirical studies. Online shopping is popular among the students community. A self-administered questionnaire, based on prior literature, was developed and a total of 370 post graduate students were selected by random sampling. The attitudes and intentions of these four consumer groups towards online shopping were analyzed by using ANOVA. relationship between these antecedents and self-brand connect and loyalty. ... Nagra and Gopal (2013) reveal using ANOVA that online shopping in India is significantly affected by various demographic factors like age, gender, marital status, family size, and income. A Study of the Relationship between Shopping Orientation and Online Shopping Behavior among Indian Youth. x�-n�p�9�� &��� ���aw:�J�9�y.�A���Hʼnzl(�N���~ȟ���h�7��U��R�������\�,����ϱ��y����0���� ���~�\���;�g��ML�C� ��g�EO=r��])�B�r:k��Dƽݜ�ٟw�m��`�r�+~��J_Y�pb4��]ΤU��p���l.U����憐z�j%g;����M0՜I�>O�hĔ�k�/ݨR������8?���>%� pT! : Educational qualification and online shopping, : Online product price and online shopping, All figure content in this area was uploaded by Deepjyoti Choudhury, All content in this area was uploaded by Deepjyoti Choudhury on Apr 08, 2015. impact of five factors like internet literacy, and online product price on online shopping. Due to wide spread internet access by people and e-commerce usage by traders, online shopping has seen massive growth in recent years. The results of the survey highlighted that there is a significant relationship between online shopping with gender, internet literacy, and online product price. A field survey with 495 online customers using two different categories of websites was conducted to validate the research model. The paper describes the study and concludes by highlighting contributions to e-tailers and business owners and the theoretical framework in the study will be utilized by consumer educators. of people via internet. Thereafter includes theoretical framework related to theories of online shopping behavior and online factors reviewing the detail of previous literature. 13, No. A five-level Likert scale was used to determine students' attitudes towards online shopping. [13]. Additionally, utilitarian orientations, convenience, price, wider selection influenced consumers' attitudes towards online shopping. Relationship duration positively moderated Age: 4. As a shopping medium, internet attract human so attract researcher. Therefore, the principal objective of this study was to address this research gap. Due to wide spread internet access by people online shopping has seen a massive growth in recent years. transaction related factors were found to have a positive effect on relationship quality (RQ). In this research it is tried to define college of education students' online shopping behavior and online shopping activities. The experience acquired with online shopping nullifies the importance of socioeconomic characteristics. This research reports on a series of three studies that develop and validate Web site usability, design and performance metrics, including download delay, navigability, site content, interactivity, and responsiveness. stream ), and then the collected data were analyzed using the Statistical Package for Social Sciences Version 18.02 (SPSS). Participants who have credit card, have more familiarity and less anxiety concerning internet shopping. ��� ���xX�������[�h��%|���ؕ����!U�Uٶ٦��"���5 �]t�(��0;#6a����4��NdQ�5�����'���I��O����j:�o�Ÿ*���)$�^'���� The model identified the theoretical factors, grouped into the three general categories of consumer, marketing, and technology that influence the online shopping of these four groups. The aim of this study examines the significance of attitude toward online shopping. {P�h������8��/�{�Y�g��n�A1�Ï�xw���YM�e�Gcnv�do�nV��vCS Topics: Retailing, Electronic commerce, Online shopping Pages: 18 (5468 words) Published: April 22, 2012 The usage of Internet has grown rapidly over the past years and it has become a common means for delivering and trading information, services and goods. The regression analysis demonstrated the determinants of consumers' attitudes towards online shopping. RQ was conceptualized as a formative second order factor. A PROJECT REPORT ON A Study On Online Shopping Behavior Of Hostel Students SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENTS OF DEGREE OF BACHELOR OF BUSINESS ADMINISTRATION To 2014-2015 Submitted To: Submitted By: Tarun Gupta Shikhar Mani Assistant Professor Roll No. The study was undertaken among the students of Alagappa University. 1 0 obj The objective of this study is to provide an overview of online shopping decision process by comparing the offline and online decision making and identifying the factors that motivate online customers to decide or not to decide to buy online. Research purpose: This study determined the influence of perceived risk elements on investor trust and the intention to invest in online trading platforms among students at a selected university in South Africa. This will help to understand the student’s For four groups of consumers (non-web shopper, web-store visitor, Internet browser, and Internet buyer) on various variables including demographic background, technology and Internet experiences, and consumer, marketing, and technology factors were examined by using regression analysis to predict consumers' future intention to purchase on the Internet. 1. Support for serial mediation was �dD1Q4�! endobj Originality/value – Previous research related to the socioeconomic variables affecting e-commerce has been aimed at forecasting who is likely to make an initial online purchase. The consumer-oriented view focuses on consumers’ at-titude about online shopping. 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